Technical SEO Overhaul

A full WooCommerce marketplace went from zero SEO meta to a complete technical foundation. 1,200+ pages covered. Every fix was scripted via the WooCommerce REST API.

What was done

• SEO meta titles and descriptions written for all 1,200+ product and category pages
• Canonical tags set across the full site, including paginated and filtered URLs
• Schema markup implemented for products, categories, and key landing pages
• Sitemap cleaned of non-indexable URLs and resubmitted to Search Console
• Redirect audit: 301s mapped for all changed or legacy URLs
• robots.txt reviewed and corrected

How it was done

Every fix was applied via the WooCommerce REST API using Python scripts. No clicking through admin. No manual data entry. The same script that generates the meta also validates the output before writing it, so errors are caught before they reach the live site.

Tech stack

Python, WooCommerce REST API, Google Search Console API, Screaming Frog for validation.